Majors, Minors, & Certificates

Business (Business Concentration Major)

Siena’s business major is a flexible program allowing you to customize your curriculum based on your individual interests and career goals. You get to choose from 20 relevant and marketable concentration like international business, sports marketing, business analytics and digital marketing.

Business Major

Siena's business major provides both a strong overview of business subjects and an opportunity to dive deeper into two areas of interest through its concentrations.




Career Opportunities

Business Intelligence Analysts produce financial and market intelligence by querying data repositories and generating periodic reports. Devise methods for identifying data patterns and trends in available information sources.

Job titles include: Business Intelligence Analyst; Business Intelligence Manager; Commercial Intelligence Manager; Competitive Intelligence Analyst; Consultant, Strategic Business and Technology Intelligence; Director of Enterprise Strategy; Director of Market Intelligence; Director, Global Intelligence; Intelligence Analyst; Manager, Market Intelligence


The median annual wage was $67,650 in 2012.


Employment is projected to experience 3-7% growth from 2012 to 2022.